More and more direct selling companies are increasing their marketing budgets to influencer marketing, and you should, too! The recent data show that the value of the influencer ...
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The case for social commerce grows stronger every day: Social media usage is at an all-time high with no indication of slowing. In 2019, Brandwatch reported that people ...
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Mass retail has changed. Before Walmart and Amazon started selling everything, consumers relied more on brand familiarity, in-store availability and friends’ recommendations when deciding on purchases. But in ...
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You know that saying. The one about insanity. How doing the same thing over and over while expecting different results is a formula for madness? If we know ...
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Everyone’s An Influencer, But Who Should You Recruit? Most smart social retailers understand the potential value of influencers as a way to build brand awareness and promote their ...
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