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Categories for Affiliate Marketing

How Ecommerce Brands Can Leverage Micro-Influencers

Rodger Smith - September 8, 2021
Image by Diggity Marketing from Pixabay  The eCommerce world is very profitable and is expected to reach $4.48 trillion by 2021. However, it’s also a competitive world that’s ... READ MORE

How to Deploy Micro and Nano Influencer Strategies

Rodger Smith - April 19, 2021
The case for social commerce grows stronger every day: Social media usage is at an all-time high with no indication of slowing. In 2019, Brandwatch reported that people ... READ MORE

Social Commerce: Where Tech, Influencers and Brand Loyalty Intersect

Rodger Smith - April 5, 2021
Mass retail has changed. Before Walmart and Amazon started selling everything, consumers relied more on brand familiarity, in-store availability and friends’ recommendations when deciding on purchases. But in ... READ MORE

What Does It Take to Build an Army of Influencers?

Rodger Smith - January 15, 2021
Everyone’s An Influencer, But Who Should You Recruit? Most smart social retailers understand the potential value of influencers as a way to build brand awareness and promote their ... READ MORE
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