Image by Diggity Marketing from Pixabay The eCommerce world is very profitable and is expected to reach $4.48 trillion by 2021. However, it’s also a competitive world that’s ...
READ MORE
The case for social commerce grows stronger every day: Social media usage is at an all-time high with no indication of slowing. In 2019, Brandwatch reported that people ...
READ MORE
Mass retail has changed. Before Walmart and Amazon started selling everything, consumers relied more on brand familiarity, in-store availability and friends’ recommendations when deciding on purchases. But in ...
READ MORE
Everyone’s An Influencer, But Who Should You Recruit? Most smart social retailers understand the potential value of influencers as a way to build brand awareness and promote their ...
READ MORE