The case for social commerce grows stronger every day: Social media usage is at an all-time high with no indication of slowing. In 2019, Brandwatch reported that people ...
READ MORE
The age of the mega influencer is maturing. Once dubbed the next frontier in marketing, mega influencers have priced themselves out of reality for many brands. Case in ...
READ MORE
Mass retail has changed. Before Walmart and Amazon started selling everything, consumers relied more on brand familiarity, in-store availability and friends’ recommendations when deciding on purchases. But in ...
READ MORE
You know that saying. The one about insanity. How doing the same thing over and over while expecting different results is a formula for madness? If we know ...
READ MORE
If you haven’t been on the DirectScale website lately, you should visit the new Marketplace they launched in mid-January (marketplace.directscale.com). It’s a single digital location that invites you ...
READ MORE
Everyone’s An Influencer, But Who Should You Recruit? Most smart social retailers understand the potential value of influencers as a way to build brand awareness and promote their ...
READ MORE
It’s hard to think of something that COVID-19 hasn’t disrupted. And with the virus still not under control, the world continues to face much uncertainty. It’s changed our ...
READ MORE
Necessity is the mother of invention, sure, but you can just as easily argue that invention is the mother of necessity, particularly in an era driven by information ...
READ MORE
Successful companies haven’t taken digital transformation as an excuse to merely adapt and survive. Rather, they’ve seen it as a chance to adapt and thrive.
READ MORE
When interacting with a distributed salesforce, effectively managing their experience means knowing what data, content, and training an independent seller will need before they need it, and it ...
READ MORE
The 1990s introduced the concepts of “business disruption” and “disruptive innovation” to the world stage and we’ve analyzed and applied them to dozens of companies and industries since ...
READ MORE
COVID-19! It has changed the way the world works. Hopefully only for now, most people in office jobs are working from home. Some businesses have gone through layoffs ...
READ MORE
Making Good On Our Promise We have even better news In our March newsletter, we announced that we were going to open up the client.dll file to each ...
READ MORE
I’ve been with DirectScale for almost a year now, and the sweet delivery to my doorstep this week was just one of so many instances where I witnessed ...
READ MORE
Software as a Service (SaaS) is now ubiquitous, and the market continues to grow. 80% of businesses use SaaS for one or more application or service. And since ...
READ MORE
Most influencers have social media to thank for their popularity and authority status in the eyes of so many followers. These popular individuals have the power to change ...
READ MORE
It’s clear that you need to make the most out of social media platforms if your goal is to generate more sales in the digital economy. Take a ...
READ MORE
If you want social selling to work for your business, you need to define it to your team clearly. They need to know social selling trends and how ...
READ MORE
It’s not enough to put up a few posts on Twitter or Instagram pointing people towards your site. In order for social selling to work, you have to ...
READ MORE
We’ve compiled a list of social selling statistics to give you important insights and help you approach your followers the right way: Social selling is the latest wave ...
READ MORE
There’s no denying that social networks have changed the way companies and salespeople approach prospective companies. As a result, social selling has a significant impact on the sales ...
READ MORE
Many families struggle to make ends meet during the Christmas Season. That problem can come from various sources, but often it’s because of the economic drain on a ...
READ MORE
Handling credit card information is a highly regulated process. Even with ongoing efforts to comply with the Payment Card Industry Data Security Standard guidelines, merchants continue to experience ...
READ MORE
Increase enrollments and keep them long term, and set triggers to send out targeted promotions and training The previous two blog posts in this series discussed how critical ...
READ MORE
Making the Experience Great for Everyone—WITHOUT ANY HELP FROM OTHERS! In the first blog in this series, I explained the importance of providing a great experience to your ...
READ MORE
So you can accelerate your sales, increase your acquisition rate and expand your retention When was the last time you took a long, hard look into the software ...
READ MORE
Building your own MLM technology platform is possible, but does it make sense? IDG recently surveyed hundreds of CIOs and uncovered the fact that 67 percent of them ...
READ MORE
Technology is shrinking the world. As a result, much of what we’ve taken for granted is changing. Not long ago, a high school diploma was all you needed ...
READ MORE
We had a great time at the DSA conference. The mood has shifted and the energy level is skyrocketing. We’re all ready for the next step in direct ...
READ MORE
This blog was reposted from Avalara Even though it’s been around since 1999 and has 24 member states, many businesses have a lot of questions about the Streamlined ...
READ MORE
All of Your Integrations in One Place: Utilizing an Extensible Platform Providing your company’s field leaders with the tools and technologies to succeed helps everyone. Not only does ...
READ MORE
